My SEO Journey: Learning, Growing, and Evolving
I never planned on starting my SEO journey—at least, not at first. My journey began with content writing. I enjoyed crafting articles that made complex topics easy to understand. But as I spent more time creating content, I started noticing patterns.
Why did some articles perform better than others?
What made certain pages rank higher on search engines?
The more I looked into it, the more I realized that great content alone wasn’t enough—it also had to be optimized to reach the right audience. That curiosity led me to explore search engine optimization (SEO), and what started as a few questions quickly turned into a genuine interest in how search engines work.
Starting My SEO Journey: Sheetaki
My first hands-on SEO experience came when I was invited to contribute to Sheetaki, a website dedicated to practical tutorials on Microsoft Excel and Google Sheets. At first, my role was simple—write clear, well-structured tutorials. But as I got more involved, I had the opportunity to apply on-page SEO strategies to help improve the site’s search visibility.
Sheetaki.com
Sheetaki is a go-to platform for Excel and Google Sheets tutorials, serving both beginners and advanced users.
My Roles: SEO Content Writer, On-page SEO Specialist
Key Responsibilities:
- Authored tutorial articles on Google Sheets and Microsoft Excel.
- Executed on-page SEO tasks, including:
- Keyword research and integration.
- Crafting optimized meta tags for improved search engine visibility.
- Enhancing internal linking structures to improve site navigation and ranking.
Seeing how small SEO adjustments could make a noticeable impact was eye-opening. It wasn’t just about ranking higher. It was about helping users find exactly what they were looking for. That realization made me want to dig deeper.
Curiosity Turned Into Passion
At first, SEO felt like a side skill—something to support my writing. But the more I learned, the more I saw how powerful and strategic it really was. I became fascinated with how search engines prioritize content, how user behavior influences rankings, and how SEO is constantly evolving.
I didn’t just want to optimize content anymore. I wanted to understand the bigger picture of SEO and how all its moving parts work together.
Investing in Growth
To build a stronger foundation, I started learning beyond just content writing and optimization. I took courses, earned certifications, and deepened my understanding of off-page SEO, technical SEO, and link building.
Certifications & Continuous Learning
SEO Certified – HubSpot Academy
This certification demonstrates my ability to optimize websites to perform well in search engines. It has provided me with foundational knowledge on how SEO can enhance online visibility.
Advanced SEO Course – All White Hat SEO
The course covered advanced techniques in on-page SEO, off-page SEO, technical optimization, content strategies, and effective link building. Hands-on exercises and real-world case studies have allowed me to apply these skills immediately in my projects.
What’s Next For Me?
The more I learn about SEO, the more I realize just how much there is to discover. But rather than feeling overwhelmed, I’m excited. Every new challenge feels like another opportunity to grow and refine my skills. From diving deeper into technical SEO to mastering off-page strategies, I’m eager to build on the foundation I’ve established.
My journey so far has fueled my passion for SEO, and I’m more determined than ever to help businesses achieve their goals by improving their search visibility and driving meaningful traffic. I’m ready to bring my skills to the table and tackle fresh projects that push me to grow even further.
There’s always more to learn, but I’m prepared to put what I’ve learned into practice and evolve alongside this ever-changing field.
Excited to Grow in the SEO Field!
“I’m passionate about continuing my SEO journey and helping businesses succeed with effective strategies. If you’re looking for someone passionate about optimizing content and driving growth, let’s connect and discuss how I can support your project.”